Design turnaround dropped from 5 days to 24 hours.

The problem.

Sharjah Salon Group operated three locations, and each one had evolved its own logo, colour scheme, and signage over the years of DIY Canva graphics. Social media content was made ad hoc by whichever staff member had time that week. Menus, signage, and Instagram all looked like three unrelated businesses, and customers who visited more than one location did not recognize it as the same brand.

What we built.

A full brand identity system built once and rolled out across all three locations, plus a monthly social media creative retainer so the consistency does not slip back over time.

• Unified logo, colour palette, and typography system
• Signage templates for all three locations
• Monthly social media creative retainer
• Brand guide PDF for staff and future vendors

The result.

Design turnaround on new campaign creative dropped from 5 days to 24 hours once templates and a proper system were in place. Instagram engagement rate roughly tripled across all three location accounts within 90 days of the rebrand launch.

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