Presale reservations up 40% in one quarter.

The problem.

Marina Heights was selling units off-plan, meaning nothing was physically built yet. The sales team had only 2D floor plans to work with, and buyers were being asked to commit six and seven figure reservations based on a flat drawing and a lot of imagination. Some buyers walked away simply because they could not picture the finished building.

What we built.

A 90-second photorealistic CGI walkthrough of the finished development, built to run in any sales meeting, plus a set of short-form vertical cutdowns for the sales team to use in Instagram and WhatsApp outreach.

• 90-second photorealistic CGI walkthrough of the full development
• Short-form vertical cutdowns for social and WhatsApp
• Sales team training on when to use each asset
• Delivered in both 4K and compressed mobile-ready formats

The result.

The walkthrough became a standard part of every sales meeting within 2 weeks of delivery. Presale reservations were up 40 percent in the following quarter compared to the same period the year prior.

Related work.